Posts Tagged ‘long stay pets’
AHA Webinar Series: The State of Animal Welfare & Our Power to Make a Difference
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Read More7 Genius Promo Ideas to Highlight Long Stay Pets
Last month, in a presentation for the 2021 Best Friends National Conference, KC Pet Project’s Chief Communications Officer, Tori Fugate, and I were honored to present a fast-paced 25-minute workshop on Marketing Long-Stay Pets. At the end of the presentation, we shared a lookbook filled with successful campaigns and ideas for shining a light on…
Read MoreMarketing Magic for Long-Stay Pets
Let’s face it: If we all had kennels full of fuzzy munchkins with perfect manners and zero health problems, we probably wouldn’t need to talk about long-stay pets. But for most organizations, there are always a handful of pets with behavioral, medical or public perception challenges that make finding adoptable homes more difficult. With a…
Read MoreGoing Live! to Spotlight Long-Stay Pets
When Guilford County Animal Services found itself with a number of dogs who needed some extra marketing attention, they turned to live streaming on social media to put them in the spotlight and pique the community’s interest in virtual pet adoptions. Heidi Mitchell, Virtual Adoption Counselor at Guilford County, shared that they tried two different…
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