alfie 1024x588 - 10 Tips for Great Foster Pet Photos

Getting photos of foster pets can feel hard – sometimes lighting in our home isn’t the best or our foster has the case of the wiggles. And sometimes a pet can be camera shy. But thankfully a few small adjustments and the use of a handy cell phone can make a world of difference. In the…

Read More
Screen Shot 2020 03 20 at 5.27.49 PM - Editable Canva Templates for Coronavirus Response

Canva is a graphic design platform that allows users to create social media graphics, presentations, posters, and other visual content. Most excitingly, it can be used for free or with a paid account (free for nonprofits!). For our purposes, it provides the perfect platform to provide plug-and-play designs that you can customize for your shelter…

Read More
NEW all in this together feature image - Stock Images for Shelters: </br>Coronavirus Response Kit

In response to the COVID-19 crisis, countless incredible, talented artists who are part of our Images with HeART stock photography project responded to our call to donate images for free use by shelters and rescues to help with promotion, marketing and communications through the end of May 2020. While free images are no longer available,…

Read More
Copy of Social Distancing Dog Template e1585089849231 - Coronavirus Response: Graphics + Overlays for Shelters

We know how hard everyone is working to balance both human health and animal lifesaving as information about Covid-19 rapidly evolves. Our hope is that this collection of 35 graphic overlays (transparent PNGs for you to place over photos or incorporate into designs) — promoting foster, adoption, social distancing with furry friends, and more —…

Read More
A4383661 Bowman 5 1024x683 - Communications & Marketing Guide for Shelters, Amid COVID-19

It’s been quite a week, hasn’t it? We know how hard everyone is working to balance both human health and animal lifesaving as information about Covid-19 rapidly evolves. And we know this can mean struggling to keep the community abreast of how each of these changes impacts your organization’s programs, events, and most importantly, pets.…

Read More
decal mockup featuring a laptop standing on a table 25200 1 copy - How Merchandising Can Help Spread Your Mission + Messaging

More and more, shelters and rescues are creating merchandise – selling items in freshly minted retail areas in shelters, selling online or as part of a fundraiser, using t-shirts or pins to commemorate a special event, and more! But have you ever stopped to think about how, even beyond raising funds, merchandise can play a…

Read More