Summer Games Overlay Collection

Every great social event or movement provides an opportunity to get new eyes on the pets and programs you’re promoting! This collection of 42 (!!!) different overlays is designed to help shine a light on all your pets — but has some great options for seniors, long-stay pets, and those with special active interests (like…

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Overlay Collection: Animal Services Appreciation Week

An entire week-long celebration of those quiet heroes of animal services all over the country! Introduce your followers to your ACOs / APOs / Animal Services Officers this week — share their stories, their favorite pets at the shelter, and why they love their jobs. This is a great opportunity to give your community a…

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Kitten Season Marketing Toolkit

Kitten Season brings with it a lot of tiny mouths to feed, a lot of litters needing fosters to help them thrive, and – let’s be honest – a whole lot of cuteness. It may not be a “season” that the public is familiar with, but it is one made much easier when we get…

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All-Things October Marketing Toolkit

cat napping and dog jumping

If October was an episode of Friends, it’d definitely be “The One with all the Holidays.” There are countless hashtag holidays and pet-related celebrations to leverage in this 10th month, as well as traditional celebrations. This kit includes social media tip sheets and graphic overlays for Halloween, Fall, Adopt a Dog Month, and National Cat Appreciation…

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Design Templates: Keeping the Community Informed During COVID

It’s never been more important to keep the community up to date on the changes to our services, protocols, and need for support. COVID-19 has been a moving target, and whether you’re working towards re-opening or re-imagining your services for the long term, the key to community acceptance is to keep them in the loop.…

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Coronavirus Response: Graphics + Overlays for Shelters

We know how hard everyone is working to balance both human health and animal lifesaving as information about Covid-19 rapidly evolves. Our hope is that this collection of 35 graphic overlays (transparent PNGs for you to place over photos or incorporate into designs) — promoting foster, adoption, social distancing with furry friends, and more —…

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Overlay Collection: Quotes to Build Connection

Quotes have the power to inspire action, to build a connection, and add a bit of magic to a photo. They can also help make a potential adopter or community member see a shelter pet or an organization’s services through the lens of the quote itself, adding texture and context to what they are seeing…

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Senior Pets Marketing Toolkit

Senior pets aren’t old….they’re vintage! And this senior pet-centric promo toolkit includes everything you need to create inspiring, engaging promo pieces for our finely aged friends — from easy-to-use overlay designs, to photography tips, to bio writing prompts.  

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Giving is the New Black Marketing Toolkit

The holiday season is just around the corner and Giving Tuesday and Black Friday are two perfect opportunities to create eye-catching promos for your pets and services. Inspire your fans to give a piece of their heart and remind them that love is priceless using this free toolkit full of designs and inspiration!  

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Adopt A Dog Month Marketing Toolkit

October is Adopt A Dog Month — the perfect opportunity to promote all of your very good boys and very good girls! This promo toolkit includes easy-to-use photo overlay designs and some messaging ideas to get you started and inspired. Woof!  

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